Networking is one of the most important tools in a small business owner’s arsenal. By connecting with fellow business owners, entrepreneurs are given the chance to learn new things about running a business that they might have never heard before. It also offers the chance to pick up a few new contacts along the way.
Over at Today’s Mompreneur we share our own piece of networking advice: create mom-friendly networking parties. Not only will this offer entrepreneurial moms a chance to get out and meet new people but …

According to the coupons I have for our local county fair, the time has come for me to wish I could go for yet another year.  This is fair time, where people from all over will attend their own local county or state fairs.  The same rides, I really like that pirate ship, the same barns filled with people showing or selling stuff, and the perfect opportunity for a little cheap promotion.
Cheap promotion? What the heck am I talking about, right?
I know what I am saying, because it …

Businesses network because they want to be found.  Unless they keep their presence up-to-date regularly they might also be sharing false information with potential customers!
Just having your profile out there on dozens of networks is not good enough.  You have to be active on each network too.  That is why it is important for all businesses to network smart instead of in bulk.  Smart networking will bring in new customers.  Bulk networking, while it will offer a lot of search hits for your business name, will only become outdated with …

Unfortunately I only ever wrote one article for the American Chronicle after I joined in October of last year.  I was unable to find the time to write something new, until recently.  Yesterday I published a new article on their website and it is called, “Why You’re On Twitter (& What You Can Do About It!)” for businesses.
Articles talking about the success businesses have had on the networking site are everywhere. While they make it seem like sales will increase just by joining, I know better.  In my article …

I like to give props where they are due and today it goes to Twine.
A short while back I connected with someone from twine (on twine, of course) that offered me a free shirt.  I said yes and today, lo and behold, I got it in the mail.  They also sent a couple stickers and pins too!
Small gestures matter.  In any business it can be that little bit extra that will set it apart from the competition and it’s nice to see that the strategy has expanded into social …

A good LiveJournal friend of mine recently joined Twitter, that handy social networking website which allows you to learn what others are doing in 140 characters or less.  I happen to know she makes and sells jewelry.  While I think she joined Twitter to update and keep up with friends, I’ve already learned the potential here is so much greater.  If she really wanted to, I know she could effectively market her jewelry, using twitter to spread the word about her business.  I know she could because I have been …